Using Pathos, Logos & Ethos (2)

Overview:

A worksheet that guides students in creating persuasive advertisements using pathos, logos, and ethos. Includes prompts for advertising a hiking club, a pair of roller blades, and an arcade game. Designed for years 5 and 6 students.

Learning Objectives:

• Understand and apply the persuasive techniques of pathos (emotion), logos (logic), and ethos (credibility).
• Develop persuasive language skills by creating advertisements.
• Analyse and reflect on the effectiveness of different persuasive approaches.

How the Activity Works:

Students brainstorm ways to persuade an audience to buy a product or service, using a combination of pathos, logos, and ethos. They create persuasive statements for each item—such as a hiking club, roller blades, and an arcade game—clearly identifying which technique they have used. This activity encourages students to experiment with persuasive strategies and consider their impact on an audience.