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English /Writing /Persuasive Writing

Persuasive writing is writing that aims to convince the reader of an idea or an opinion and often, to take action. To be persuasive, writers must choose their words carefully. This collection of persuasive writing worksheets helps learners use persuasive writing techniques including modality, hyperbole, similes, metaphors, rhetorical questions, using facts, alliteration and more. Watch our Persuasive Language Video Series. Find more persuasive writing resources at Persuasive Language (Grammar).

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Using Pathos, Logos & Ethos (1)

This worksheet guides learners to advertise products/services using pathos, logos and ethos.

Pathos, Logos or Ethos? (2)

Show whether pathos, logos or ethos has been used in each example.

Pathos, Logos or Ethos? (1)

Show whether pathos, logos or ethos has been used in each example.

Pathos, Logos & Ethos Sort

Sort to show whether pathos, logos or ethos has been used in each example.

Planning an Advertisement

A template to help plan how to use pathos, logos and ethos in an advertisement.

Phone Advert: Persuasive Devices

Analyse the ad for a phone. What persuasive devices have been used?

Soccer Camp Advert: Persuasive Devices

Analyse the ad for a soccer camp. What persuasive devices have been used?

Fun Fair Advert: Persuasive Devices

Analyse the ad for a fun fair. What persuasive devices have been used?

Bike Advert: Persuasive Devices

Analyse the ad for a bike. What persuasive devices have been used?

Animal Shelter Advert: Persuasive Devices

Analyse the ad for the animal shelter. What persuasive devices have been used?

Removing Emotive Language

Emotive language has been used in each headline. Rewrite each headline, removing the emotive language.

Responding to Emotive Language

Find the emotive language in each sentence. What emotions do they make you feel?